"L01’s hybrid oil-serum technology delivers velvety color while locking in moisture:

Hydrates with squalane + vitamin E (unlike traditional drying matte formulas)
Clinically tested: 63% less flaking than drugstore matte liquids
Weightless "second-skin" feel upon setting
💡 Pro Tip: Exfoliate lightly before application for ultra-smooth finish."

2. Will L01 Really Survive Eating & Drinking Without Reapplication?

"Our transfer-proof polymer complex resists:

Oily foods (tested with pizza/fried chicken)
300+ sips from glasses (zero cup marks)
Kiss-proof for 4+ hours (unless heavy friction)
✨ Viral Hack: Apply thin layers & blot between coats for maximum adherence."

3. Why Does L01 Avoid That Chalky White Residue Some Mattes Leave?

"L01’s true-pigment dispersion system eliminates chalkiness via:

Micronized color particles that fuse evenly to lips
No titanium dioxide overload (common in cheaper mattes)
Neutral undertones adapt to most skin tones
⚠ Note: Avoid layering over thick balms to prevent patchiness."